Derrick Lawter

Every Friday

Done Differently

Every Friday I send one email: a question worth thinking about, the essay I wrote that week, and a few things I've been reading and using. It's free, and the essays are the same ones that end up on this site - just earlier.

What you'll get

  1. Question of the week

    One question to get you thinking. Talk it over with friends, journal on it, or just carry it around for the week.

  2. This week's essay

    The piece I wrote this week, with a short intro and a link to read it in full.

  3. Three things

    Three things I've been reading or using this week, with a line on why each one is worth your time.

  4. The weekend pick

    One longer piece to sit with - a podcast, a talk, a film, or a book I think is worth the time.

Read the latest essay: Synthetic focus groups: their potential, their limits, and what comes next